Thursday, March 8, 2012

Coolio and other unmentionables

Recently I've had published a couple of articles I wrote on writing, to promote a little ebook I turned out earlier this year.

The first piece that was published, on GoinsWriter, was about attending to language all the time (and I meant all the time), and in it I made this suggestion:

"Maybe in confirming that you’ll meet a friend after work, you’d ordinarily text, “Sure, see you then.” Maybe today you’ll try something different: an “Of course” or an “Excellent! I look forward to it,” or (my personal favorite) “Coolio.”"

Readers loved coolio. People mentioned it in the comments. People used it to tweet the article. People were going around the place—their place, all their places, wherever they may be or have been—telling each other "coolio."* Ad nauseam, I hope and trust.

Coolio, happy days man. Right? Well, but wait! Jeff, the site owner, graciously and charmingly edited that piece. Originally, that line said:

"Maybe today you’ll try something different: an “Of course” or an “Excellent! I look forward to it,” or (my personal favorite) “Coolio, sweetcheeks.”"

Like the time I tried to sneak "perspicacious" into a client brand description, I'm determined that "sweetcheeks" will one day make the big time, the bright lights, and a readership larger than one of my text messages or this blog. After all, who doesn't want to be called, or be calling, "sweetcheeks"? Who? One day, I will prevail. Oh yes, I promise.

In the meantime, though, I'm pretty happy with this brief resurgence of "coolio" in perhaps unexpected circles. How would it be to change the world, one "coolio" at a time?

Good. Very good indeed.

*All except this reader, whose plight verily rocked me. If my friends would unfriend me on Bookface for saying "coolio", why, I'd be unable to stop myself. Who could resist?

No comments:

Post a Comment